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Home / Archive by Category "Multimedia and Digital"


Applications of Multimedia in Entertainment Latest Sale Week 11012021

This week, we report from the Business Directory Multimedia and Digital category as we explore the applications of multimedia in entertainment. The entertainment industry of the modern world is heavily dependent on multimedia to produce quality content. Be it cartoons, political talk shows, or a documentary, multimedia has become the centre point. 3D animated movies from industry giants, such as Pixar and Disney, are prime examples. But its application isn’t limited to movies or TV shows. Photography, fashion, and even the sports industries are using multimedia solutions to upscale the entertainment experience for key audiences both regionally and even globally.  

Amplify Customer Engagement with Multimedia Latest Sale Week 16112020

This week, Latest Sale showcases how brands can amplify customer engagement with multimedia. We report from the Multimedia and Digital Business Directory to highlight the latest trends in the industry. Various studies have shown that consumers are more likely to engage with visual and audio content compared to text-only posts. Adding video, sound, images, and infographics to your sales emails and advertisements can play a crucial role in improving your customer engagement rate.  In addition, cohesive and high-quality imagery can make your social media posts and online campaigns much more memorable, enabling your business to attract new customers and quickly accomplish its sales objectives.

Importance of Multimedia in Education, Latest Sale Week 21092020

This week, Latest Sale reports from the Multimedia and Digital Business Directory to discuss the importance of multimedia in education. Combining audio and visual elements, multimedia content can enhance learning by increasing student engagement and knowledge retention. Teachers can also use texts, videos, sounds, animations, and graphics to explain complex topics and develop context. In addition, the use of multimedia and digital technology in classrooms ensures students improve their communication and problem-solving skills. It may also be beneficial in teaching them the real-world application of modern technology. Moreover, multimedia tools can play a vital role in building students’ interest in various subject matters.  

Support for Adobe Flash is ending Latest Sale Week 27072020

This week we report from the Multimedia and Digital Business Directory and explain why support for Adobe Flash is ending. The software will be unavailable for download from December 31, 2020 and Adobe will discontinue Flash content from running by January 12, 2021. For security reasons, Adobe recommends uninstalling Flash. According to reports from the BBC, “The plug-in was never supported by Apple’s iOS mobile devices. Adobe’s vice president of product development, Govind Balakrishnan, said the firm had chosen to end Flash because other technologies, such as HTML5, had “matured enough and are capable enough to provide viable alternatives to the Flash player.” These alternatives include the capability to watch videos and play video games online.   Source: https://www.bbc.com/news/technology-40716304  

Latest Trends in Multimedia, Latest Sale Week 01062020

We report from the Business Directory and highlight the latest trends in multimedia. Subscription Video on Demand (SVOD) has become the norm for the creative industry and is still growing fast. The cable is slowly being phased out as customers opt for SVOD due to its inherent advantages such as lower cost, greater choice, higher flexibility, and better value for money. This is making waves in the advertising industry as leading brands are hastening to shift from traditional TV advertising to the SVOD business model. Even the music industry is seeing phenomenal growth with the rapid rise of streaming services continuing.    

Different Types of Multimedia and Digital, Latest Sale Week 06042020

This week, we report from the Multimedia and Digital Business Directory and highlight various multimedia and digital platforms. Earned, owned, and paid are three types of digital media. Each type represents various advertising, brand popularisation, and opportunities to engage with the target audience. Businesses use digital marketing to create content, strengthen the brand, and generate engagement. Earned media refers to the attention a brand receives through word of mouth. Owned media owns these channels permanently, using them to generate direct content in relation to its products and services. Paid media involves paying to receive exposure. Brands need to use all three models to create an effective marketing strategy.      

Multimedia and Digital Attraction in Dubai, Latest Sale Week 10022020

This week we report from the Multimedia and Digital Business Directory covering trends in Dubai. A one-of-a-kind captivating multimedia art show will become the Souk Madinat Jumeirah’s star attraction in UAE on 13th October 2020. Taking place at the Theatre of Digital Art (ToDA), the attraction will be accompanied by immersive activities and advanced virtual reality concepts together with the display of artworks from Monet to Kandinsky. The digital showcase will display its merits on the walls, floor, and ceiling with dramatic music. The “Fantastic Beast” concept will enable visitors to choose then colour a creature prior to watching it on a moving projection right before their eyes. The multimedia show aims to educate visitors about art, culture, and science.    

Toronto Zoo Presents Multimedia Art Exhibit, Latest Sale Week 16122019

This week, we report from the Multimedia and Digital Business Directory covering the “Toronto Zoo Presents Multimedia Art Exhibit.” The zoo aims to increase attendance in the winter by launching a multimedia exhibit at night. Terra Lumina’s multimedia exhibit revolves around a compelling tale of hope. Through the exhibit, they hope to transport people to the year 2099, showing humans living harmoniously with nature. The multimedia story occurs over eight areas along a 1.5 km walking trail that will take around 45 to 60 minutes to complete. Apart from its futuristic elements, the zoo owners chose to keep some details secret.   Image courtesy of Toronto zoo  

NONE Collective’s Multimedia Museum, Latest Sale Week 21102019

This week, Latest Sale reports on the NONE Collective’s multimedia museum from the Business Directory. The organisation revealed plans in November 2019 to design a multimedia museum honouring Italian cinema in Rome in the cinecittà studios. The museum will showcase the flourishing history of moving pictures, interactive space, and new multimedia approaches. The organisation plans to use the 12 main spaces inside the historic studios previously used for printing and development. The design team has reworked over 300 movies to educate visitors and create curiosity and interest. Visitors are expected to leave the museum with a better understanding of Italian cinema, radio, and television.    

Multimedia Show in the Cunard Building, Latest Sale Week 26082019

This week the Latest Sale team covers the Multimedia Show in the Cunard Building from the Business Directory. Moment Factory, a globally renowned multimedia entertainment studio, used their SuperReal technology to fill the building with hypnotic visuals. They took viewers through a 45-minute journey through several fascinating virtual realms using high-tech mapping technology. The multimedia show covered the 1,114-metre building, covering the 557-metre of mirror reflecting the tall ceilings. For attendants, it was a once-in-a-lifetime experience. Each year, the multimedia show becomes more complex and surreal. Anyone who missed it should visit next year’s show.  

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