This week Latest Sale explores the best lens for your product photography as part of the Business Directory. In product photography, you will need a lens that will give you high-quality sharp images, so check your camera has a long focal length, close-focusing capabilities, and good handling with the assistance of a manual focusing ring.
We recommend the Canon 100mm f/2.8L macro lens and here are the reasons why. First, the focal length of this lens is excellent for product photography as it is long enough for flattering compression but short enough to be used easily in the studio. Second, it is one of Canon’s sharpest lenses, and the chromatic aberration is well-controlled meaning less colour fringing and higher image quality. Third, handling is very good as the manual focusing ring is large and easy to use. Finally, this is a true macro lens, which means that you will be able to capture stunning ultra-close shots of small objects, including rings, necklaces, and other jewellery items.
Image courtesy of Canon